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D2C Growth Blueprint - Resources and References

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Table of Contents

Chapter 1 - Product Efficacy and Innovation:

Resources:

Tools:

Appbot:
Analyze customer reviews on Amazon at scale to draw insights for product improvement and innovation

Jungle Scout Opportunity Finder:
Use their Opportunity Finder tool to discover opportunities for new product development

Helium10 Product Research:
Use their Product Research tool to discover opportunities for new product development
Follow this link or use code DGB10 to get 10% off every month, forever

Checklist:

Tools:

Whatsapp Chatbot and Journeys:

Resources for Further Reading

Fundamentals of Net Promoter Score (NPS) and how to measure it

Templates:

Unit Economics Template – Business Level
Unit Economics Template – Product Level

Tools:

Appbot:
Analyze Amazon customer reviews at scale and draw qualitative insights from them

Resources for Further Reading:

Template:

Tools:

Google Pagespeed Insights:
Check the site speed score of your product and category pages

Checklist:

Platforms:

Third-party logistics partners:
Shiprocket
WareIQ
Shipway
Goswift

Useful Links:

Amazon’s Go Local Program

Template:

Budget Plan Template – Plan media spends and targets

Template:

Tools:

Resources for Further Reading

Tools:

Check influencers’ following and engagement for authenticity:

References:

Resources for Further Reading

Understand Brand Lift measurement in Google Ads

Tools:

Google Pagespeed Insights:
Check the site speed score of your product and category pages

Whatsapp Chatbot and Journeys:

One-click checkout platforms:

A/B testing

VWO

References:

“one-second delay in page load time can lead to a 7% reduction in conversions” – Neil Patel Blog

Templates:

Tools:

Top SEO tools:

Resources for Further Reading

Tools:

Smile App:
Loyalty and Rewards App for Shopify

Resources for Further Reading

Marketing automation using Shopify Automations

Tools:

Amazon Keyword Research:
SellerApp Amazon Keyword Research Tool
Helium10 Keyword Research: [Follow this link or use code DGB10 to get 10% off every month, forever]
Keyword Tool io – Amazon

Tools:

Resources for Further Reading

Tools:

Resources for Further Reading

References:

  • “The online shopper base in India is just about 200 mn” – India has the third-largest online shopper base globally; to overtake US in 1-2 yrs: Bain & Co – Business Today
  • “Mamaearth’s revenue from offline channels in Q1 and Q2 of FY23 was INR 255.8 Cr, comprising about 35% of the total revenue” –
  • “Mamaearth IPO: Decoding The D2C Giant’s DRHP” – Inc42
    “..for Sugar, 60 percent of sales come from offline retail stores.” – “{D2C 100} SUGAR: Redefining Beauty” – IndianRetailer

Tools:

Calendly – Generate a link for interview candidates to book an interview slot with you

Ready to Scale? Let’s Talk!

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